Senior Product Innovation Manager

About Onnit: Onnit is an Austin, Texas based health and wellness company that sells dietary supplements direct to consumers and through retail distribution. As a trusted and serious supplement brand, we provide high-quality products with clinically studied ingredients designed to unlock a deeper mind-body connection and enhance both mental and physical performance. Unlike other supplement brands, Onnit enables strength from within, empowering individuals to operate at their peak every day. Backed by medical professionals, industry experts, and a loyal community, we are staying true to our mission of total human optimization. We are part of the Wellbeing Collective, an exciting Global Business Unit within Unilever built with a start-up mindset. Our mission, with our science-backed and disruptive portfolio, is to improve the health and well-being of millions of consumers and continue leading in the Health and Wellness space. If you are interested in joining a culture that strives for Curiosity, Discipline, Approachability, Commitment, and Ownership Mindset then we invite you to join our mission to optimize human potential! Build What’s Next at Onnit Onnit is doubling its product-launch cadence in 2027 and expanding into new categories. We’re looking for an experienced innovation leader to own our product pipeline from opportunity through launch, identifying the ingredients, formats and consumer needs that will shape what comes next. This highly visible role sits at the intersection of science, consumer insight and commercial execution. You’ll have the pace and ownership of an entrepreneurial wellness brand, backed by the capabilities and resources of Unilever’s Wellbeing Collective. You don’t need to be a scientist. You do need to understand the evidence behind an ingredient, separate signal from hype, and turn promising opportunities into products consumers want to use every day. Reports to: Chief Marketing Officer, in close partnership with the Chief Operating Officer Team: Individual contributor leading cross-functional project teams Scope: Supplements and functional nutrition: new ingredients, formats, flavors, categories, and hero-product renovations Location: Remote (U.S.); NYC, LA, or Austin preferred. Travel up to 25% What You’ll Do Shape the Future Portfolio Own a rolling 12 to 18-month innovation roadmap across supplements and functional nutrition. Identify opportunities across cognition, energy, sleep, stress and recovery, while exploring areas such as gut health, hormonal health and longevity. Track emerging ingredients, technologies and consumer trends and recommend where Onnit should play next. Evaluate new formats including gummies, chews, stick packs, ready-to-drink and functional foods. Turn Science Into Products Consumers Trust Evaluate ingredient evidence across efficacy, dose, delivery, bioavailability and safety. Separate credible science from hype and translate technical evidence into compelling consumer propositions. Partner with R&D, Regulatory, Legal and scientific advisors on formulations, claims, NDI requirements and certifications such as NSF Certified for Sport. Ensure quality, safety and claims integrity are built into products from the start. Own Innovation From Idea to Shelf Lead concepts through development, commercialization and launch. Run a right-sized stage-gate process that accelerates extensions while rigorously evaluating bigger innovation bets. Lead cross-functional teams spanning Brand, R&D, Operations, Quality, Procurement, Regulatory and Sales. Own COGS, margin and timeline targets while ensuring formula, packaging, labeling and supply readiness. Deliver Commercial Impact Build the business case for new categories, products and renovations. Co-lead positioning, naming and launch strategy with Brand. Support DTC, Amazon and retail commercialization. Track performance at 30, 60 and 90 days and recommend whether to scale, optimize or stop. What You Bring 8+ years in CPG innovation, new product development, commercialization or R&D. Experience taking multiple products from concept through commercial launch. Experience in supplements, sports nutrition, functional nutrition, nutraceuticals or a closely related health and wellness category. Strong scientific literacy and the ability to evaluate clinical evidence and translate it for nontechnical audiences. Working knowledge of supplement formulation and regulation, including cGMP, DSHEA, claims substantiation and NDI requirements. Strong commercial judgment, including business cases, COGS, margin and go-to-market decisions. A track record of moving quickly without compromising quality, safety or claims integrity. Ability to lead through influence and turn ambiguity into clear recommendations. Nice to Have Experience with nootropics, cognition, performance, recovery, sleep, gut health or longevity. A background in nutrition, food science, biology, chemistry or a related discipline. DTC, Amazon and retail launch experience. Ready-to-drink or functional-food innovation experience. Experience in a fast-moving, entrepreneurial environment. You do not need to check every box. We’re most interested in people who combine scientific curiosity, consumer understanding and commercial judgment to build products that deliver meaningful results. Why Onnit? Shape the portfolio. Influence the ingredients, formats and categories defining Onnit’s next chapter. Own the journey. Take opportunities from emerging evidence and consumer insight through launch and post-launch performance. Work where science meets commerce. Build products that are credible, differentiated and commercially meaningful. Have senior-level impact. Report to the CMO, partner closely with the COO and lead cross-functional teams across the business. Get the best of both worlds. Operate with the speed and ownership of a growth brand, backed by Unilever and the Wellbeing Collective. This role offers a base salary plus 15% bonus target. Onnit takes into consideration a wide range of factors that are utilized in making compensation decisions including, but not limited to, skill sets, experience and training, licensure and certifications, qualifications and education, and other business and organizational needs. This position is bonus eligible and employees are eligible to participate in our benefits plan. Should the employee choose to participate, they can choose from a range of benefits to include, but is not limited to, health insurance, retirement savings benefits, life insurance and disability benefits, parental leave, sick leave, paid vacation and holidays. Any coverages for health insurance will be in accordance with the terms and conditions of the applicable plans and associated governing plan documents. USA Pay Range $140,000 — $160,000 USD Benefits Full medical, dental, and vision benefits Basic Life Insurance Immediate 401(k) eligibility with company matching Unlimited vacation Paid holidays Flexible workplace policy $100/month flexible benefit stipend Tuition reimbursemen