Senior Producer & Editor - TWITCH LAB - Burson

Burson

Location
Atlanta, Georgia, United States
Employment type
unknown
Posted
Posted
  • Creative - Burson

About the role

Who we are: Burson, part of WPP, is the global communications leader built to create value for clients through reputation. With highly specialized teams, industry-leading technologies and breakthrough creative, we help brands and businesses redefine reputation as a competitive advantage so they can lead today and into the future. When you work at Burson, you are part of a global community of lifelong learners who thrive at the edge of innovation. WPP (LSE/NYSE: WPP) is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com For more information visit bursonglobal.com and follow us on LinkedIn and Instagram . Burson Creative: You’ll be joining a creative team that’s been recognized with Cannes Lions, Clios, One Show, New York Festivals, SABER, and PRWeek awards, but more importantly, a team that’s curious, collaborative, and constantly pushing each other to do work that earns attention. The Creative team works across the full Burson client roster to ideate, develop, and produce earned-first campaigns, building original ideas that cut through culture not just the noise. Our work connects people and brands by digging deeper, imagining more, and creating campaigns and content designed to live anywhere and travel everywhere. We’ve intentionally brought together a mix of designers, writers, producers, and creators from different backgrounds, cultures, and points of view, because better work comes from diverse voices challenging each other. We’re looking for people who love what they do, value different perspectives, and are excited to roll up their sleeves to help push our creative even further. Check out our latest work here. https://www.bursonglobal.com/locations/us/creative-careers-at-burson-us More about the role: We are seeking a highly organized, operational powerhouse to serve as Senior Producer/Editor PM for our TWITCH LAB. In this pivotal role, you will own the business operations, client workflow, resource allocation, and project delivery for our AI-enabled rapid-response studio. You will manage the end-to-end client experience—navigating strict hour-0 to hour-24 turnaround windows during reputational threats. By bridging account leads, creative specialists, legal/governance partners, and AI platforms, you will ensure seamless production, accurate scoping, and flawless execution across all studio engagements. What you'll do: Rapid-Response Production & Workflow Management Spearhead Lab Operations: Manage intake, project scoping, production schedules, and asset delivery pipeline for all Twitch LAB projects. Full Content Lifecycle Execution: Drive the rapid-response workflow from initial requests to assessment, draft optioning, legal sign-off, and final deployment. Tool & Platform Management: Oversee project tracking tools (Asana), review platforms (Frame.io, Vimeo), and asset archives, establishing file management and taxonomy standards for the studio. Client & Financial Ownership Account & Client Interface: Serve as the primary operational contact for account leads and clients, clarifying briefs, setting turnaround expectations, and managing scope. Budgeting & Forecasting: Develop budget estimates, track project utilization, manage out-of-pocket costs, and report financial projections to department leadership. Eventually create best-practice around financial stewardship of this type of creative work and delivery through trial and error across the first 6-8 months of executions. Team Leadership & Governance Integration Resource Optimization: Staff and assign creative and technical talent to incoming briefs, balancing internal core studio resources with shared agency specialists. Governance Gatekeeper: Ensure legal, IP, security, and synthetic media disclosures are integrated directly into the production workflow without delaying deployment. Process Evolution: Partner with Creative Operations leads to continually refine studio processes, standard operating procedures, and turnaround benchmarks. Experience that contributes to success: 8+ years of experience in creative project management, agency production, or studio operatio

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