Project Manager (CRM)

VML

Location
Montreal, Quebec, Canada
Employment type
unknown
Posted
Posted
  • Freelance

About the role

Who We Are VML, part of WPP, is a leading creative company that combines brand experience, customer experience, and commerce, creating connected brands to drive growth. VML is celebrated for its innovative and human first, award-winning work for blue chip client partners including AstraZeneca, Colgate-Palmolive, Dell, Ford, Microsoft, Nestlé, The Coca-Cola Company, and Wendy's. The agency is recognized by the Forrester Wave™ Reports, as a Leader among Marketing Creative and Content Service Providers, Commerce Services, Global Digital Experience Services, Global Marketing Services and, most recently, Marketing Measurement & Optimization. In addition, VML’s specialist health network, VML Health, is one of the world’s largest and most awarded health agencies. VML’s global network is powered by 26,000 talented people across 55+ markets, with principal offices in Kansas City, New York, Detroit, London, São Paulo, Shanghai, Singapore, and Sydney. About WPP WPP is the trusted growth partner for the world’s leading brands. We unite cutting-edge media intelligence and data solutions, world-class creativity, next-generation production, transformative enterprise solutions and expert strategic counsel in a single company – powered by exceptional talent and our agentic marketing platform, WPP Open, to help our clients navigate change, capture opportunity and deliver transformational growth. For more information, visit WPP.com . About the Role We are looking for a driven and people-focused Project Manager to lead the delivery of Customer Relationship Management (CRM) email development projects (from creative development to deployment in Salesforce Marketing Cloud). In this role, you will be the central connector between our clients and internal teams : managing project lifecycles from kick-off to go-live while building trusted, lasting relationships along the way. If you thrive in a fast-paced environment, love solving problems, and know how to keep both clients and colleagues aligned and motivated, we'd love to hear from you. Key Responsibilities Project Delivery Manage end-to-end delivery of Salesforce CRM email projects, including implementations, upgrades, and integrations Define and maintain project scope, timelines, budgets, and resource plans Proactively identify risks, dependencies, and blockers — and drive timely resolutions Run day-to-day project workflows using Agile or hybrid methodologies and tools such as Jira, Smartsheet, Asana, or Monday.com Client Engagement Serve as the primary point of contact for clients throughout the project lifecycle Build strong, trust-based relationships with client stakeholders at all levels Facilitate regular project reviews, status updates, and workshops with clients Translate client needs into clear, actionable project requirements and deliverables Manage client expectations transparently, escalating and resolving issues with professionalism Internal Collaboration Work closely with technical teams (developers, CRM consultants, architects) to ensure project requirements are understood and delivered to a high standard Partner with Sales, Marketing, and Customer Success teams to align CRM projects to business objectives Manage the intake of creative requirements and design development through client approval, ensuring readiness for email production <li

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