Project Execution Lead (Dutch Required)

Who We Are WPP Enterprise Solutions designs, builds, and operates the growth systems that competitive businesses rely on. In a world where Al is reshaping how companies drive growth, we lead clients in business transformation and marketing modernization, connecting strategy directly to execution. Our 12,000 experts in engineering and platforms, commerce, consulting, content transformation, CRM, and CX work within a unified global operating unit across 40+ markets. WPP Enterprise Solutions works alongside best-in-class partners including Adobe, AWS, Braze, Google, Microsoft, Salesforce, and Shopify, as well as innovators in AI, to deliver growth solutions tailored to the needs of our clients’ businesses. VML, part of WPP, supports WPP Enterprise Solutions by helping brands activate transformation through creativity and experience. MC Prog ram: WPP ES's Marketing Coordinator Program is a large global community of approx. 400 employees sitting at the intersection of Microsoft Marketing and agency teams. We coordinate campaigns across Microsoft internal stakeholders, WPP ES global Service Delivery Hub teams, and third-party agencies. Campaigns generate sales leads that Microsoft then scores and processes according to their sales strategy. Project Execution Leads are a group of client-facing roles that coordinate intake of requests from MS stakeholders (marketers) on one side and MC Program delivery across multiple disciplines on the other. About the role: Project Execution Lead acts between the Event, Commercial, Social, and Data & Insights MCs and the Microsoft stakeholders. In this role Project Execution Lead plays a key role in receiving full briefings for Marketing Projects, advising stakeholders on MC Program services, processes, SLAs, KPIs and tools, and in co-ordination of the MC delivery. What you'll do : Planning & Set-up Support marketers in developing an integrated and feasible marketing demand generation plan that connects local marketing execution (demand generation) with automated demand generation Understand global and local governance for planning, setup and measurement of marketing demand generation activities ​ Advise stakeholders on overall MC Program execution processes, SLA, KPIs, tools & services Understand targeting criteria and options relative to local marketing priorities, including working with pre-defined target lists Ensure past learnings and experiences are documented and incorporated into on-going commercial marketing planning and execution Execution & Project Management Act as the single point of contact for MS marketing projects execution and for operational commercial marketing activities that involve multiple MC Program disciplines Create Marketing Projects & Service Requests in the intake tool on behalf of the Microsoft marketer Develop the project plan and coordinate marketing execution with all parties involved in an activity - WWP ES and Microsoft stakeholders, and third parties Deploy tracking tools to track the execution progress & ensure accurate spend attribution Inform stakeholders on progress and resolve issues ​ Support Microsoft stakeholders in organizing cadence meetings, share meeting documentation & follow-up on action points related to MC Program activities Measurement & Reporting Ensure measurement plans reflect reporting requirements provided by marketers Support marketer's business objectives by providing standard marketing measurement and reporting plans Ensure business leads are uploaded in a timely manner to Marketo when needed Use reporting provided by Marketing Services teams to provide specific views/information to stakeholders ​ Regularly review Marketing Services performance dashboards to understand campaigns performance and lead stage conversions with increased focused on Marketing outcomes and business results. ​ Look across multiple marketing activities to find patterns, best practices and alignment/efficiencies Support marketing governance, requests, reviews performance of locally created emails using provided dashboards. Subject Matter Expertise Focus on deployment of standard marketing projects; also able to support local non-standard marketing campaigns </sp