Global Head of Digital Commerce, VP

Global Head of Digital Commerce , VP Laneige | Location: Los Angeles (Hybrid) Role Overview Laneige is seeking a Global Head of Ecommerce to lead the brand’s global digital growth and transformation. This role will act as a Global Center of Excellence (CoE) , responsible for defining strategy, governance, and execution frameworks to enable scalable growth across local markets. The position owns global ecommerce revenue and profitability , while building an integrated digital commerce ecosystem across: Ecommerce Social commerce CRM & eFSS AI & Beauty Tech Performance media Based in Los Angeles , this leader will bridge global strategy and local market execution , ensuring Laneige scales as a data-driven, omnichannel global brand . Core Mandate Own Laneige global ecommerce revenue and profit growth Define mid/long-term ecommerce strategy and P&L delivery roadmap Act as Global CoE : Set strategy frameworks, KPIs, and governance Enable local market execution at scale Build a future-ready digital commerce ecosystem integrating: Consumer data, media, content, and technology Key Responsibilities Global Ecommerce Strategy & P&L Ownership (CoERole) Define global ecommerce strategy frameworks, KPIs, and operating models Own global ecommerce P&L (revenue, margin, growth targets) Create differentiated channel strategy frameworks : DTC <li data-leveltext="o" data-font="Courier New" data-listid="17" data-list-defn-props="{"3355525